Infinix Mobility recently entered the Indian smartphone market with Infinix Note 4 and Infinix Hot 4 Pro and both phones will go live exclusively on Flipkart – Indian largest online market – on August 3.
The parent company of Infinix – Transsion Holdings – has enjoyed a fair share in the Indian smartphone market with Tecno and Itel and they hope to expand on that with the launch of Infinix brand in the market.
Infinix Note 4 is one of the latest Infinix smartphones and since its debut, it has remained on the news headline for a number of reasons. On the other hand, Infinix Hot 4 Pro is the last phone in the Infinix Hot series at the moment and has been around for a while now.
Both phones will go on sale exclusively on Flipkart starting on the 3rd of August, however at different times. Infinix Note 4 will go on sale at 12 noon while Infinix Hot 4 Pro will go on sale at 11:59 pm.
The Note 4 will sale for Rs. 8999 while the Hot 4 Pro will sale for Rs. 7499. Both phones fall in to the “affordable phone” category; a category that has been previously dominated by the likes of Xiaomi and Vivo.
The CEO of Infinix in India Anish Kapoor has said that they aim 8% – 10% of the online market share as Infinix plan to launch made in India phones soon.
“India is an extremely significant market for us. The Indian smartphone industry is ever changing. We aim to expand our product portfolio by launching “Made for India” products soon,” said Benjamin Jiang, Global Head Infinix.
It is a great move by Infinix to expand their audience reach, whether the will be welcomed in India is a question only time will answer but we see no reason why they won’t given the amount of success they have had in other countries.